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SEO

Technical SEO from a consultant who writes the fixes himself

I handle the technical side of SEO: indexing, crawling, speed, redirects and structured data. I find the faults and fix them in the code when I have access to the site.

+45 22 51 31 79
  • I usually reply the same day
  • Written estimate before work starts
Mikkel Tschentscher
  • Carries the project all the way through

    When you work with Mikkel, you can be certain the project gets carried 100% of the way.

    Simon Bille Hjort MartinsenColleague at Bigum&Co(translated from Danish)
  • The most solution-oriented developer

    In Mikkel's world there are challenges rather than problems.

    Michael Roscoe PedersenEntrepreneur(translated from Danish)
  • Competent, precise and a huge support

    He is simply a pro. Highly competent and precise, brings good input, and is a huge support.

    Carsten Johan Thessen(translated from Danish)

SEO

My starting point is always data: a full crawl of the site, Search Console and server logs when they exist. From there I can tell whether the problem is pages Google cannot reach, duplicated content, slow rendering or a structure that spreads authority too thin.

Concrete jobs include a technical SEO audit, improving Core Web Vitals, cleaning up redirects after a migration, hreflang on multilingual sites, structured data for products and articles, or ecommerce SEO where category structure and faceted navigation need to be kept under control. I also help with content structure, while the writing itself is best kept with you.

The work suits companies best when the site has real traffic and a sense that it is underperforming. You talk directly to me, and you can always see which changes were made, why, and what they moved.

My clients are spread across the country, centred around Copenhagen where I live, but also in Aarhus, Odense and Aalborg. SEO rarely requires meetings in person, so most of the work happens remotely with shared access to your tools.

Specific services

  • SEO consultant with 16 years' experience who advises and implements the fixes in the code himself. Prioritised plan, direct contact and a same-day reply.

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  • SEO optimisation of your website: technical work, structure and content in the right order. 16 years' experience, fixes made in the code. Same-day reply.

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  • Technical SEO from a consultant with a developer background: crawling, indexing, rendering and speed. The issues also get fixed. Write for a same-day reply.

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  • An SEO audit of your entire website with a prioritised action plan and a video walkthrough. Built on 16 years of SEO experience. Write for a same-day reply.

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  • Webshop SEO for Shopify and WooCommerce: category structure, filters, product data and discontinued items. I make the changes myself. Same-day reply.

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  • Core Web Vitals optimisation measured on real visitors: LCP, INP and CLS fixed in the code by a developer with 16 years' experience. Same-day reply.

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  • SEO in Copenhagen from a freelance consultant based in Herlev. 16 years' experience, meetings at your office and direct contact. Same-day reply.

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How it works

Four steps. You know what happens when, and you can stop after any of them.

  1. 01

    Crawl and data review

    I crawl the entire site and go through Search Console for indexing errors, coverage and search terms. That gives a picture of how far from your potential you are before anyone touches anything.

  2. 02

    Prioritised by impact

    The findings go into a list sorted by what moves the most for the least work. Each item comes with its reasoning, so you can challenge the priorities if you disagree.

  3. 03

    Implementation in the code

    The fixes are written and shipped by me: redirects, canonical tags, structured data, speed. If you have your own dev team, I deliver precise, testable tickets for them instead.

  4. 04

    Measuring the effect over time

    Rankings and organic traffic are tracked in the weeks that follow, and you get a short status every month. If a number goes the wrong way, I dig into why instead of dressing up the graph.

Client reviews

  • Carries the project all the way through

    When you work with Mikkel, you can be certain the project gets carried 100% of the way.

    Simon Bille Hjort MartinsenColleague at Bigum&Co(translated from Danish)
  • The most solution-oriented developer

    In Mikkel's world there are challenges rather than problems.

    Michael Roscoe PedersenEntrepreneur(translated from Danish)
  • Competent, precise and a huge support

    He is simply a pro. Highly competent and precise, brings good input, and is a huge support.

    Carsten Johan Thessen(translated from Danish)

Read every review

Brands I've worked with

  • MT Højgaard Danmark
  • Egmont
  • NNIT
  • Visma
  • Lomax
  • Pascal
  • able.
  • OOONO
  • Novo Nordisk Fonden
  • Energii
  • Maersk Tankers
  • Nordkysten Entreprenørfirmaet