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Marketing with a plan for the work

I help connect SEO, content and measurement so customers can find and understand your offer. We start with the existing website and choose which tasks to tackle first.

+45 22 51 31 79
  • I usually reply the same day
  • Written estimate before work starts
Mikkel Tschentscher

star reviews

  • The most solution-oriented developer

    In Mikkel's world there are challenges rather than problems.

    Michael Roscoe PedersenEntrepreneur(translated from Danish)
  • Competent, precise and a huge support

    He is simply a pro. Highly competent and precise, brings good input, and is a huge support.

    Carrsten Johan Thessen(translated from Danish)
  • Lightning fast with an eye for detail

    Mikkel is a man after my own heart. Executes at lightning speed, has an eye for detail and is always there when you need him. It does not get better than that.

    Tini Owild(translated from Danish)

Marketing

A marketing problem is not always a traffic problem. Customers may find the page but lack an answer before contacting you. Product information may be hard to maintain. Or measurement may count the same enquiry several times. I investigate the connection before choosing more channels or more content.

Here you can find help with marketing priorities, content planning and organic ecommerce visibility. Technical SEO, tracking and development have their own pages so you can see the specific deliverables.

You work directly with me. I can handle technical implementation and organise the work with your subject specialists and writers. We agree who writes, approves and publishes before starting.

Choose help for the task you need

  • Marketing consulting when direction, responsibilities and the next deliverable need defining.
  • Content marketing when customer questions need turning into a content plan and usable briefs.
  • Ecommerce marketing when products, categories and repeat purchases need an organic plan.

A quote for the actual task

Send your website URL, describe the goal and explain who can contribute subject knowledge and content. We define the deliverable and agree responsibilities, timing and follow-up. I quote for that scope. Larger development work or a new initiative is agreed separately.

I do not manage ad accounts or buy media. If you already work with an advertising specialist, I can collaborate on the website and measurement. Your existing data and system access remain with you.

Specific services

  • A marketing consultant with a development background. Plan SEO, content and measurement with specific deliverables and implementation support.

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  • Get a prioritised content plan with an audience, purpose and next step for each page. I help with structure, briefs and publishing in your system.

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  • Organic ecommerce marketing through product and category pages, SEO and measurement. Get help prioritising and implementing the next task.

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  • Get help with HubSpot data models, forms, workflows and integrations. Scoped implementation with testing, documentation and clear data ownership.

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  • Get help with affiliate implementation: product data, partner rules, order reconciliation and testing connected to your existing online store.

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  • Build marketing automation with clear rules, data sources and stop conditions. Implement and test one specific workflow before expanding it.

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  • Connect B2B audiences, service pages, expert content and qualified enquiries through a concrete organic plan and implementation.

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View all cases

How it works

Four steps. You know what happens when, and you can stop after any of them.

  1. 01 / 04

    Goal and starting point

    We choose the customer action that matters and review the pages and data you already have.

  2. 02 / 04

    Tasks and responsibilities

    You receive a prioritised list of deliverables, dependencies and an agreement on who contributes what.

  3. 03 / 04

    Content and implementation

    We deliver the agreed work in your existing system. Larger changes get a separate scope.

  4. 04 / 04

    Checks and follow-up

    We check the delivery and follow relevant visits and enquiries. We distinguish a click from an actual customer.

Client reviews

  • The most solution-oriented developer

    In Mikkel's world there are challenges rather than problems.

    Michael Roscoe PedersenEntrepreneur(translated from Danish)
  • Competent, precise and a huge support

    He is simply a pro. Highly competent and precise, brings good input, and is a huge support.

    Carrsten Johan Thessen(translated from Danish)
  • Lightning fast with an eye for detail

    Mikkel is a man after my own heart. Executes at lightning speed, has an eye for detail and is always there when you need him. It does not get better than that.

    Tini Owild(translated from Danish)

Read every review

Brands I've worked with

  • MT Højgaard Danmark
  • Egmont
  • NNIT
  • Visma
  • Lomax
  • Pascal
  • able.
  • OOONO
  • Novo Nordisk Fonden
  • Energii
  • Maersk Tankers
  • Nordkysten Entreprenørfirmaet